Web Refresh

Faster, cleaner, better: Schwangau’s shoe brands Haferl, Lásló and Goiser were all updated to run on the same e-commerce platform. But the initial result wasn’t visually up to standard for these sophisticated brands, selling the finest, artisan shoes. The task was to look at the betaversion and its template library to see what could be done, stretching the limits as much as possible for a cleaner, more beautiful, intuitive brand and user experience.